Our Clients
BARB
March 2011 onwards - Involved in managing a project to deliver Non-Linear viewing data to the industry from 2012. The project involves liaising with BARB Underwriters and Subscribers to ascertain their requirements for Non-Linear viewing data. I am also liaising with BARB contractors, Kantar and RSMB to ensure that the project in development will meet the industry requirements.
IP Network
April 2011 - June 2011 - Editor-in-Chief of the 2011 TVKeyfacts magazine to be published in the Summer 2011. TV Keyfacts is an annual publication produced by IP Network (part of RTL Group) which contains commercial TV market data for all countries of the EU as well as the USA and Japan. For the first time this year IP Network are producing a magazine instead of a book with articles written by experts in their field. The magazine will cover new developments in the TV marketplace, from Programming trends and Audience Measurement to advances in new technology and new ways of viewing TV. The magazine will be available to purchase this Summer and will include a CD Rom containing market data from 37 markets.
Channel 4
Summer 2011. Worked on BARB cluster analysis on behalf of the Channel 4 Sales Research team to help create persuasive arguments for advertising on Channel 4.
The BBC
September 2011 - June 2012. Project managed the procurement of a BARB Audience Analysis system for the BBC TV Research teams involving an ITT, contract award and transition from existing system to new system.
December 2013 onwards. Project managing a migration from one Digital AV analytics tool to another one.
